Business Plans for Food Concepts
This workshop will focus on the basics of an effective business plan for any type of food concept---be it a restaurant, bakery, catering business, packaged food product, or food truck. Anyone serious about starting a food operation needs to have a serious business plan as their road map! They also need key advice on raising the funds necessary to begin the process. A business plan provides an edge to the entrepreneur in this highly competitive marketplace. Culinary startup expert and experienced restaurant manager Alan Someck will cover a comprehensive range of topics, including: - Developing a winning food concept - Creating a unique selling point - The importance of the menu - How to choose a location or distribution strategy - How to analyze the marketplace - Developing an effective marketing plan, including social media - The critical financials - How to staff a strong management team. Don't even think about embarking on your culinary startup adventure without first taking this informative, eye-opening class!