If you’re thinking about opening a retail bakery, wholesale bakery or bakery-related business, you need to understand the keys to success. It’s an exciting time to get into the food business, but it’s also a hazardous undertaking (the failure rate of food-related businesses is 80 percent). This essential workshop will focus on the key strategies you need to understand to give yourself a competitive edge and a road map to success. We'll cover: - Establishing a bakery-related concept that can work in the marketplace. - How to get started. - How to position your bakery/product as unique. - The business plan and its importance to success. - How to determine the right location/target market. - The importance of marketing, packaging and design. - Understanding sales, expenses and profits, and capital budget. - How to raise the money necessary to start up your business. Alan Someck has been a successful restaurant operator for 25 years and is currently a consultant with three professional pastry chefs with Food StartUp Help. He has been a Culinary Management instructor for ICE for the past six years, working with individuals looking to open their food-related businesses.
One 2 Hour 30 Minutes Lesson
Level 1 
$100
You will work in teams to execute the class menu. At the end of class, participants gather to enjoy the food they have prepared. Wine is served with meals in most classes. All class menus are subject to change. While a snack platter is offered in both morning and evening classes, you may want to consider a light snack before joining us for class. Students are encouraged to bring a light lunch or dinner to all pastry classes.
You will work in teams to execute the class menu. At the end of class, participants gather to enjoy the food they have prepared. Wine is served with meals in most classes. All class menus are subject to change. While a snack platter is offered in both morning and evening classes, you may want to consider a light snack before joining us for class. Students are encouraged to bring a light lunch or dinner to all pastry classes.
Explore "East Asian Street Food" in this hands-on class that transports you to Korea, Japan, and Indonesia. You’ll learn to make iconic dishes like crispy Gamja-Hot Dogs, charred Yakitori skewers, savory Kimchi Pancakes, and fragrant Nasi Goreng – and finish your meal with Brown Sugar Milk Tea. Join us for a culinary tour designed for adventure-loving foodies eager to bring the rich flavors of East Asian street food home!
Do you need an antidote for the cold weather? Can that antidote never be too rich or too flavorful? How about spending a whole evening with lush red wines from around the world and hearty cheeses that match them? Richard Vayda, ICE's director of wine studies, will discuss cheesemaking and cheese service, as well as red wine and food pairing, as you sip and eat the evening away. We'll taste at least eight wines, plus matching cheeses.
Master some of the most fragrant and distinct dishes in this country's rich and varied cuisine, emphasizing a riot of toasted spices. You'll learn all about the vegetables, seafood and other featured ingredients, with a range of geographic and climatic origins, from hearty masalas to spicy curries to cooling raitas. We'll assemble a menu of: chana masala (chickpea curry); chicken tikka masala; palak paneer (spinach with paneer cheese); pulao (spiced basmati rice); and cucumber raita.
No one doesn't like doughnuts. That includes filled doughnuts, cake-style doughnuts, glazed doughnuts and much more. You'll learn how to make yeast and cake doughnut doughs; then create different fillings and toppings, including pastry creams and glazes. Our menu includes: Classic Yeast Doughnuts & Blueberry Cake Doughnuts with glazes and fillings!
Ranked as America’s Best Culinary School (USAToday 2019), our roster of Chef-Instructors have run top kitchens around the globe.
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