How to Start a Successful Bakery or Baked-Goods Business
If you’re thinking about opening a retail bakery, wholesale bakery, or bakery-related business, you need to understand the keys to success. It’s an exciting time to get into the food business, but it’s also a hazardous undertaking (the failure rate of food-related businesses is 80%). This essential workshop will focus on the key strategies you need to understand to give yourself a competitive edge and a roadmap to success. We'll cover: - Establishing a bakery-related concept that can work in the marketplace - How to get started - How to position your bakery/product as unique - The business plan and its importance to success - How to determine the right location/target market - The importance of marketing, packaging, and design - Understanding sales, expenses and profits, and capital budget - How to raise the money necessary to start up your business. Alan Someck has been a successful restaurant operator for 25 years, and is currently a consultant with three professional pastry chefs with Food StartUp Help. He has been a Culinary Management instructor for ICE for the past six years, working with individuals looking to open their food-related businesses.
